Telstra Wholesale is using Simple to support its digital transformation, streamlining its internal marketing processes and helping it run agile marketing.
The marketing brief is the main tool marketers have to ensure their marketing messages connect with their target audience. Here's how to write one.
With the world’s biggest advertisers cutting costs, the drive for increased marketing productivity from suppliers is clear. But are those same standards applied internally?
This financial services marketing team automates its marketing risk and compliance process and stays ahead of the regulators using Simple.
What will university’s marketing teams look like in 5-10 years’ time? Every CMO should know how marketing technology is changing higher education marketing.
How the marketing brief for “You Never Lamb Alone” led to record sales of lamb and hijacked the national conversation around diversity and inclusivity.
If you have enough marketing budget left over this year for a dozen or so Simple licences, you'll be way ahead when it comes to next year's budget.
Most marketing teams have an in-house agency. Some of them get a bad rap but there are some easy ways to get better work from your internal creative team.